Ashton
Jak’s Diner ad on a green bus-stop bench: Make Morning Easy over a breakfast plate

Campaign Works

Campaign Designs

selections

A collection of campaign visuals created for different contexts, including restaurant promotion, social media marketing, and event posters.

Campaign work including social posts, diner menus, phone mockups and event posters
The bench ad laid flat, with the address, the phone number and the website
Phone held in a hand, showing the Make Morning Easy story with a link to the menu Phone held in a hand, showing the opening hours story under the Jak’s Diner logo Front and back of the Jak’s Diner mailer floating over a blue background

Jak’s Diner

A student campaign for Jak’s Diner in Sudbury, built on the line Make Morning Easy: an ad for a bus-stop bench, two Facebook stories for the menu and the opening hours, and a mailer with the address.

Beef Wellington poster: four slices stacked down the centre, with labelled ingredients on both sides
Postcard front with the stacked slices and the ingredients on a warm brown ground Postcard back with the dish description beside lines for the address
The Beef Wellington poster in a street mockup T-shirt front printed with the Beef Wellington illustration T-shirt back with a small stack of slices below the collar

Beef Wellington

A recipe illustration for a class brief, set as a limited-time Chef’s Special for The Keg Steakhouse + Bar. Each ingredient is drawn on its own around four slices of the finished dish, and the illustrations carry over to a postcard and a T-shirt, shown here with the poster in a street mockup.

IKEA ad, The Wonderful Everyday: the Oskarshamn armchair and footstool in blue on yellow IKEA ad: a Skådis pegboard with hooks and shelves in blue on yellow IKEA ad: Höstagille candelabra, clock, platter and moose in blue on yellow
The IKEA decor ad as an Instagram post in a mockup

IKEA

Three digital ads for IKEA under the line The Wonderful Everyday, one for each product range: the Oskarshamn armchair and footstool, Skådis pegboards and accessories, and the Höstagille fall and Halloween décor. Each product is drawn in flat blue on IKEA yellow, with three colour swatches.

Book launch poster, Play with Every Letter, with the book cover in the centre
The launch poster leaning against a wall beside a stack of books Grey bookmark with the word Pangram in outlined letters

Book Launch

A launch poster and a bookmark for my typography book, Play with Every Letter, a typographic journey through global pangrams.

Screen printing workshop poster in green and gold: a person holding up a screen to the light Riso printing workshop poster in blue and gold: a man at a riso printer, in stipple Photography workshop poster in orange and gold: a person adjusting a studio light

Workshop Posters

Posters for screen printing, riso printing and photography workshops, each set up for riso printing in two inks: Metallic Gold with Kelly Green, Federal Blue or Fluorescent Orange. The photographs are mine.

Poster for Annie Atkins, Faded Colors, framed by a border of marquee lights
Invitation card front with the Faded Colors banner Invitation card back with the date, the website and Cambrian College Open Studio
Booklet outside, with the date and venue beside the marquee cover Booklet inside: Annie Atkins’s biography and the agenda for the evening

Annie Atkins Talk

A poster, an invitation card and a booklet for an RGD talk by Annie Atkins, a graphic designer for film, under the title Faded Colors. The brief set the date, the venue at Cambrian College’s Open Studio and the evening’s agenda; the booklet adds her biography.